Brits would rather cut back on food than Internet access, says the mobile carrier O2. According to research by the ISP and mobile network operator, 67 percent of families are reluctant to reduce their spending on Internet access when it comes to beating the credit crunch, while only 24 percent said they didn’t want to reduce their food spending.

O2 also revealed that 40 percent of families admit to spend 10 percent of their household budget on technology and 57 percent said they still intend to purchase gadgets, despite the credit crunch, as long as they are value for money.